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ftm Radio Page - week ending June 12, 2020

Data shows listening was up this spring, no surprise
"no summer dip"

The spike in radio listening, widely expected during the coronavirus pandemic, appeared in recent data from National Listener Survey (Nationaal Luister Onderzoek - NLO) audience estimates in the Netherlands. In effect, that data shows a 10% overall increase in radio listening since the Dutch lockdown compared with the same period last year, published in NLO Trends (June 9). Several measurement institutes have scaled back or curtailed data collection since April due to social distancing requirements.

Average time spent listening was 255 minutes with 67% reach during the first five months of the year. As would be expected, listening in automobiles dropped slightly year to year as did listening at work or school. Average time spent listening peaked in March and April, falling slightly in May. (See more about media in the Netherlands here)

"It will be interesting how the listening figures develop in the coming summer months,” noted NLO director Frans Kok in the report. “Traditionally, we see a decrease in listening time of about five percent each year. This is because people are flocking abroad for holidays. In this coronatime, many Dutch people will decide to stay at home or to celebrate holidays in their own country. I don't have a crystal ball, of course, but I do expect that the listening time of radio stations will stabilize at a higher level and that there will be no summer dip."

Tough issues less discussed by broadcasters
"commitment to impartiality"

Several volunteers exited UK Huntingdon Community Radio (HCR104fm) following a dispute over a management order not to mention Black Lives Matter, reported Radio Today UK (June 10). The volunteers claim they were forced to resign. Station management differs.

“HCR104fm is for the most part, a music and entertainment station,” said a statement from management. “Political or other opinion has never had a place on any of our music shows and that will not change. We are not LBC or talkRADIO. They have their commitments, and we have ours.” LBC is a talk station owned by Global Media. talkRadio is part of News UK, principally controlled by the Murdoch family. Both are aligned with right-wing points of view. HCR104fm serves Cambridgeshire in the east of England. Management claims its decision is based on regulator Ofcom rules on impartiality. (See more about media in the UK here)

Following a complain to management the volunteers, also donors, reported their station email accounts were blocked. “We believe that preventing proper debate about racism is not impartiality,” said the volunteer’s statement. “It gives credence to racists and prevents a debate which is as important for the people of Huntingdon as it is for any other community. In short, we believe Huntingdon Community Radio has breached its own commitment to impartiality.”

Earlier two morning show DJs for London commercial hip-hop station Capital Xtra questioned the commitment of owner Global Media to racial diversity issues. “As black women in the public eye and forward-facing representatives of this company who are actively speaking out against white privilege and fighting for change, we currently don’t feel like we have the backing of the place we call home,” said their joint statement posted to an internal discussion board obtained by The Guardian (June 8). “We are more than open to having discussions and being involved in working out how we can move forward.” All Global Media radio channels paused for one minute (June 8) to “remember with respect and dignity both George Floyd and all those who have suffered and are suffering.”


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