| ftm Radio Page - week ending April 21, 2017
  Branding for media outlets can be complicated. Listeners, viewers and readers develop their preferences over years. Brand identity is, then, defined by expectations long developed giving huge advantage to traditional outlets. Needs, wants and expectations have, however, their own trajectory. Successful media brands manage their identities by watching their audiences. It doesn’t work the other way around.
   
 Radio Page week ending April 14, 2017radio in the Czech Republic, Radia Dalnice, RRTV, FM licenses, highway radio, Isoradio, Avtoradio
 Radio Page week ending April 7, 2017radio in the Czech Republic, Kiss, RRTV, Radio United Broadcasting, radio licenses, millennials
 Radio Page week ending March 31, 2017radio in Sweden, radio licenses, Bauer Media, radio advertising
 Radio Page week ending March 24, 2017radio in Norway, digital radio, TNS Kantar
 Radio Page week ending March 17, 2017radio in France, Mediametrie, electronic measurement, radio advertising, radio in Hungary, radio in the UK, radio in Italy, radio in Ireland
 Radio Page week ending March 10, 2017radio in Germany, ag.ma, MA Radio 2017/I, public broadcasting, Antenne Bayern, Radio NRW, WDR, BR, SWR3, Star FM, MA 2017 Audio, streaming, digital radio, EinsLive, B5 aktuell
 Recently added radio audience figures and resources
	France - National Radio Audience (April 2017)national channels, sectors, market share, reach/TSL
Germany - Radio Audience (March 2017)leading stations, audience trend, daily reach
UK - National Radio Audience (February 2017)market share, trend, sectors
UK - London Radio Audience (February 2017)market share, trend
UK - National Radio Audience (February 2017)BBC/commercial 'gap'
France - Greater Paris Radio Audience (January 2017)national and local channels, market share, trend
Switzerland - Radio listening by region (January 2017)public and private sectors, penetration, time spent listening
Switzerland - French region Radio Audience (January 2017)share, trend
Switzerland - Swiss-German region Radio Audience (January 2017)share, trend
Switzerland - Italian region Radio Audience (January 2017)share, trend
Romania - Radio Audience (January 2017)national and Bucharest surveys, market share, trend
Spain - National Radio Audience (released December 2016)national channels, reach share, trend
Czech Republic - Radio Audience (November 2016)Top stations, national survey, reach trend
France - National Radio Summer Audience (September 2016)national channels, summer period 2011-2016 trend
Italy - Major Media - Radio Broadcasting (July 2016)public and private broadcasting companies, channels, audience reach/share, management
Spain - National Radio Audience (April 2016)national channels, reach share, trend
Sweden - Major Media - Radio Broadcasting (February 2016)public and private radio channels, owners, management, national market share trend
Poland - Major Media - Radio Broadcasting (January 2016)public and private radio channels, owners, management, platforms, market share
Estonia - Major Media - Radio Broadcasting (December 2015)public and private broadcasting companies, channels, management, platforms, audience estimates
Spain - Major Media - Radio Broadcasting (December 2015)public and private broadcasting companies, channels, management, platforms, audience estimates
Ireland - Major Media - Radio Broadcasting (November 2015)national public and commercial radio channels, major local/regional stations, management, listening share
Finland - Major Media - Radio Broadcasting (September 2015)public and private radio channels, management, market share, platforms
Ireland - National Radio Audience (August 2015)market share, 07h00-19h00, trend
Ireland - Dublin Radio Audience (August 2015)market share, 07h00-19h00, trend
Greece - Major Media - Radio Broadcasting (June 2015))public and private broadcasting, owners, executives, market share
 
 Also see ftm KnowledgeEurope's Radio - Southern Europe Radio broadcasting in southern Europe ranges from highly developed to developing highly. Italian, Spanish and Portuguese radio is unique, creative and very popular. Radio in Croatia, Serbia and Greece has had ups and downs. The ftm Knowledge file includes Resources. 126 pages PDF (June 2015) Europe's Radio - Western EuropeOpportunity meets tradition in Western Europe's radio broadcasting. Change has come fast and yet oh, so slowly. This ftm Knowledge file contains material and resources on public and private radio broadcasting in Austria, Belgium, France, Germany, Liechtenstein, Netherlands and Switzerland. 244 pages. Resources. PDF (September 2013)     Europe’s Radio – Eastern EuropeEastern Europe’s radio writes new rules. In fact, most everything about radio in this region is new... and changes often. The ftm Knowledge file reports on Belarus, Bulgaria, Czech Republic, Hungary, Moldova, Poland, Romania, Russia, Slovakia and Ukraine. 159 pages PDF (April 2013)   Europe’s Radio – Northern EuropeNorthern Europe’s radio has a very digital sound. And change is in the air. Economic challenges abound for both public and commercial broadcasters. The ftm Knowledge file reports on Denmark, Estonia, Finland, Iceland, Ireland, Latvia, Lithuania, Norway, Sweden and the UK. 144 pages PDF includes Resources (November 2012)   Digital Radio - Possibilities and ProbabilitiesDigital radio has many platforms. From broadcast platforms to internet radio and rapidly emerging smartphone platforms, listeners and broadcasters have choices galore and decisions to make. Some regulators have made up their minds, others not, some hedging their bets. This ftm Knowledge file details the possibilities for digital broadcasting and the probabilities for success. Includes Resources 149 pages PDF (August 2012)    Become an ftm Individual or Corporate Member and receive Knowledge files at no charge. JOIN HERE!ftm Knowledge files are available to non-Members at €49 each. | 
         
          |   The Six Radio Brands is about the uniquely European development of radio brands. Competition among broadcasters - and certainly between the public and commercial sectors - gives radio in Europe a rich dynamic. As consumers become more media-literate and demand more attachment broadcasters find target markets illusive.Regulators, advertisers and broadcasters take turns trying to influence radio brands. Culture and technology makes an impact. More and more, the greatest influence comes from consumers.
 The Six Radio Brands describes advantages and pit-falls of brand strategies, with illustrations from current radio practice.
 100 pages. 2004 Available at no charge to ftm Members, €49 for others. Email for more information |  |